Rep – Search Engine Advertiser Analysis Q4-09 – AdGooroo – 2010
Art – Briefing creative agencies – WARC – 2008
Art – Mobile Advertising Overview – MMA – 2008
Art – Why SMS Advertising – 4Info – 2008
Art – Writing effective Ad Copy for your Paid Search Campaigns – MoreVisbility – 2008
Cap – Mastering search advertising – Stokes – 2008
Cas – Advertising Best Practices and Use Cases – YouTube – 2008
Cas – Entertainment Company Increases Television viewership – 4Info – 2008
Cas – Halloween Comes Early This Year – Youtube – 2008
Cas – US Automaker Revs Up Brand – 4Info – 2008
Cas – Zattoo advertising model – Zattoo – 2008
Com – EyeWonder-Interactive Digital Advertising – Eyewonder – 2008
Com – YouTube InVideo Ads – YouTube – 2008
Gui – Digital Video In-Stream Ad Format & best practices – IAB UK – 2008
Rep – Estudio de Inversión en Medios en España – IABsp – 2008
Rep – How Online Advertising Works – Comscore – 2008
Rep – Inversion Publicitaria en España – Infoadex – 2008
Rep – Investors Don’t Understand The Importance Of Online Advice Tools – Forrester – 2008
Rep – Mobile Advertising-Because I am Worth It – Juniper – 2008
Rep – Mobile Advertising Report 2Q 08 – Limbo – 2008
Rep – Quien es quien en la pub on line España – IABsp – 2008
Rep – Search Engine Advertiser Update Q108 – AdGooroo – 2008
Rep – The state of the news media Advertising – PEJ – 2008
Rep – User Generated Content-Social Media & advertising – IAB – 2008
Art – Adsense Cases Study – Plante – 2007
Art – Emerging Applications & challenges of addressable tv advertising – Marcus&Walpert – 2007
Art – The end of advertising as we know it – IBM – 2007
Cas – Audible-audiobook retailer – Greenlight – 2007
Com – Webinar Metrics in the web 2 – Nielsen – 2007
Rep – How Radio Ads Can Complement Internet Campaigns – RadioLab – 2007
Rep – How Radio affects consumer emotions – Gallup – 2007
Rep – IAB Internet advertising revenue report – IAB-PWC – 2007
Rep – Latinteractivo Tendencias 2007 – VVAA – 2007
Sum – Online Facts Update – IABuk – 2007
Art – Publicidad 2pto0 – Beelen – 2006
Cas – Vueling – GoogleAnalytics – 2006
Con – Inversión publicitaria en Medios Interactivos Europa – IAB-PWC – 2006
For – Formatos de publicidad en Internet – IAB – 2006
Rep – Radio’s Receptive Ad Environment – RadioadLab – 2006
Rep – Radio-Personal Relevance Personal Connections – RadioadLab – 2006
Res – Informe Online newspaper blog traffic – Nielsen – 2006
Cas – Opel España – IAB – 2005
Con – Sponsorship Effectiveness Study – IAB – 2003
Gui – Guidelines for Market Research – ARF – 2003
Excelente sitio web,te felicito y muy buena tu información.,gracias por compartirla.Dios te bendiga,amen.
Roberto: aunque tarde agradezco la calidad del encuentro de Rosario. No pude ingresar a tu anterior dirección; ahora lo hago pues nos dieron tu dirección de wordpress en el curso de Webperiodismo.
Un cordial saludo.
Lo siento: se me escapó el dedito. El saludo y las gracias van desde Córdoba.
Mirta Echevarría
Universidad Nacional de Córdoba
Gracias Mirta. Tal vez visite Córdoba para la Feria del Libro. Nos vemos. Saludos cordiales.